Akama Holding creates, acquires, invests in and develops powerful media brands and tech companies for the benefit of all their stakeholders. It has already built and developed several market-leading brands in the region. As well as forging powerful alliances with publishing and tech giants, Akama Holding has also invested in several promising businesses and start-ups, creating a media and tech powerhouse that thrives on innovation.
Akama Holding has been built on the solid foundations laid by Julien and Alexandre Hawari, two brothers who grew up in the media world. They followed in their father’s footsteps, launching their own publishing company, MediaLeaders, in 2000. Two years later, they turned the company into Mediaquest, a business that would grow both organically and through acquisitions. It also diversified its activities to incorporate tech solutions and marketing services, expanding geographically in the process.
In 2008, Mediaquest Investment Holding (MIH) was incorporated to own and run this growing portfolio of companies. In 2020, a new structure has been put in place under Akama Holding, a new family office set up in the UAE and led by Alexandre Hawari. The move reflects the further transformation of one of the region’s largest, most successful and most influential privately-held media holding groups and opens the door to a new chapter of growth.
Akama Holding is also working on the launch of an investment arm, Akama Ventures, to invest in media and tech, including martech, AI, gaming, AR/VR, consumer and commerce. It will partner with a number of investors to take stakes in exciting emerging businesses in entertainment, media and tech in the region. It will nurture them through their next stage of growth through its proprietary ACE (Acquire, Consult, Exit) process. As MIH, Akama Holding has invested over $10 million in more than 10 companies, generating strong returns, and successfully exited from two.
Alexandre Hawari became the Chief Executive Officer of Akama Holding following its incorporation in the UAE in 2020. Prior to this, he was co-CEO of Mediaquest Investment Holding and Mediaquest, alongside his brother Julien, with whom he built both companies.
Holder of an Executive MBA from Harvard Business School in Boston, USA, Alexandre has engineered the commercial and financial success of the business. Thanks to his sharp understanding of the trends and market dynamics, he has been able to steer the operation on a transformative path that has seen the publishing company evolve into a tech-driven marketing services innovator.
Today, he is applying this acumen and flair to a wider range of businesses, with the creation of the Akama Ventures fund. Involving top-flight management and investors, his ambition is to make a significant contribution to the creation of talent, value and return through inspired media and tech investments. Together with other family offices, Alexandre has also founded a syndicate of leading ad and data tech investors. Their industry-focused fund invests in specific sectors, including identity and privcacy, adtech, martech, AI, blockchain and technology. Its first investment is in Evorra, the largest privacy compliant marketplace for 1st party data, and Alexandre sits on its board.
Outside of work, Alexandre's interests include reading, playing squash and traveling. He is fluent in both English and French, and intermediate in Arabic. He is married and has two children.
Shino is Group Chief Financial Officer of Akama Holdings FZ LLC.
Shino has proven track record in this role to oversee the overall financial functions of the Group. He manages all accounting, financial reporting, financial planning and analysis, treasury, corporate governance, legal and business support, internal audit and tax functions for all group companies.
Shino has over 26 years of experience building and leading finance teams in leading groups with significant operating scale and complexity. Shino is in UAE since 2000 and was Director at Sharjah Free Zones Authority, Government of Sharjah in Sharjah Airport International Free Zone and Hamriyah Free Zones Authorities both with more than 7000 companies. He has held senior management positions in Lulu Group, DAMAS Group and Reliance Industries Limited. He is advisory council member of Association of Certified Fraud Examiners USA and member of many international professional groups.
Shino has earned MBA (Finance), Master of Commerce, CFE (USA), CA Fin, CFC, CRBA, FMRP (IIMA) and UK IRCA Certified Lead QMS Auditor.
Shino plays tennis to keep himself fit. He was a good athlete, a national and university basketball player. Shino is married and has two sons.
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